“Baby, let’s go down the forest today. Let’s go down the forest, and crush pine needles under our heavy walking boots to release their sweetly aromatic soul. Let’s go down the forest and watch the eagles circling high above our heads. Let’s rest our backs against the warm bark of hundred-years-old trees and maybe we’ll pick up a few small branches to bring back home. We’ll hold hands and we’ll breathe in the cool, fresh air. We won’t talk much but we’ll look closely, because beauty is never to be missed.
Remember the branches? We’ll burn them in our aged stone fireplace so we can have the smell of the forest inside our home. And then I’ll rest my head into your lap, watching the flames doing their glowing, mesmerising dance. I’ll almost fall asleep because the old leather sofa is comfortable and your hands gliding through my hair are infinitely warm and soothing. Yes, let’s go down the forest today, my love”
This is “Arso”: evocative, grounding, peaceful, serene. Smoke and pine, with hints of leather and caramelised amber make for a wonderful, classy, comforting perfume which is like aromatherapy in a bottle in that it’s supremely calming and reassuring. And who doesn’t need that?
Directly from Rome we bring you PRO FUMUM ROMA – a family owned niche perfume brand that make their scent in oil base. The story begins with Celestino and Lucia Durante who after the Second World War decided to move from a small town called Sant’Elena Sannita to Rome. Coming from a family with a long artisan tradition, they used their skills to open a tiny storefront selling interesting fragrances, hand made soaps and other beauty products. From these humble beginnings the business grew into a chain of shops that quickly became a reference point for luxury personal care in the city.
The skill and craftmanship were passed on through the generations of the Durante family and in 1996 Celestino and Lucia’s grandchildren expanded the business by creating a line of exclusive fragrances. The PRO FUMUM ROMA scents are exquisitely crafted to evoke the emotions and memories of their beloved Italy. Inspiration has come from an eclectic mix of Italian motifs including stories of Rome, iconic vacation islands and even a delicious local pastry shop. The resultant scents though seductively layered, are wonderfullly simple at heart.
FREE DELIVERY ON ALL ORDERS OVER €50.
We currently deliver to:
Austria, Belgium, Czech Republic, Denmark, Estonia, France, Germany, Holland, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Monaco, Poland, Slovakia, Slovenia, Spain*, Sweden, UK
For orders of €50 and under the following delivery charges apply.
|Ireland & UK:||€4.50|
Estimated Delivery Times
|Ireland:||1-2 Working Days|
|UK:||2-3 Working Days|
|All Others:||4-7 Working Days|
All of our deliveries use a signature service.
* excluding Canary Islands, Ceuta & Melilla